Review of Jin Hui Project
Jin-Hui Project—Understand Finance, Improve the Quality of Life
Financial illiteracy and the lack of financial services are the key obstacles that have long hindered the economic development in rural China, especially in the poor central and western regions. In 2008, CFDFE launched the Jin Hui Financial Education Project to boost poverty-alleviation through financial literacy training and inclusive financial system building. Jin Hui Project attempts to promote financial literacy, to improve the financial environment and to increase the availability of financial services in rural China. In 2008，4 pilots were set up in Poverty Counties at the State level. In Sichuan Province two counties, Yilong and Nanjiang were selected. In Guizhou Province Puan and Anlong were chosen. From 2009 to present, pilots were expanded to 67 counties in Sichuan, Guizhou, Shaanxi, Shanxi, Inner Mongolia, Hebei, Hunan, Henan, Jiangxi, and Hubei provinces.
The Foundation has built a network of volunteers. The network consists of two tiers. The majority of the first tier volunteers come from financial institutions. They are responsible for training the second tier volunteers. The second tier volunteers, who consist of government officials in rural areas, employees from county branch of financial institutions, and local entrepreneurs, train the farmers.5
Trainees: People received trainings are farmers; village leaders; students and teachers; local government officials; and the personnel of rural mutual financial cooperatives.
Training Materials: Training materials are developed in three categories:
Financial Education Texts for Farmers
Texts for Personnel of Rural Mutual Financial Cooperatives
Texts for Rural Middle School Students
Achievement: From 2008 to 2013, Jinhui Project expanded to 67 counties in 12 provinces. Its volunteer network consists of 420 first tier volunteers and 1594 second tier volunteers. Since 2008, 920,000 farmers have attended training sessions.